Building Global Momentum, One Market at a Time.
Tipsoi May 2026- THE MONTH IN DETAIL
From Orbit Demo Day to enterprise expansion, May set the pace for what comes next.
ORBIT DEMO DAY: TIPSOI ON A GLOBAL STAGE
A company from Dhaka, in front of a global audience.
On May 6th, Tipsoi presented at Orbit 10, SOSV’s global demo event hosted by Orbit Ventures. It was one of the more significant moments of the month; and not just because of the stage.
Preparing for Orbit made us articulate our narrative more precisely than we had before: a company that builds biometric attendance hardware, runs it through software, and automates the revenue cycle around it. We needed to be able to say it clearly in two minutes to a room with no prior context. The narrative held up.
The presentation opened new relationships that are still developing, and the conversations that started there are continuing into June.
SIX MARKETS. ONE DIRECTION.
Binghatti is In. Malaysia is next.
April’s international deployments were about proving the technology works outside South Asia. May was about something different; converting that proof into committed, paying relationships.
Binghatti in Dubai moved from proof-of-concept to paid deployment, with a confirmed roadmap of 20,000 users. That distinction matters: this is not a pilot anymore, it is a client making a business decision and committing to scale.
The workforce management software market in MENA and South Asia is projected to grow at 14.3% CAGR through 2028.; MarketsandMarkets
Active deployments are now running across six markets: Dubai, Mauritius, the UK, Australia, Turkey, and Bangladesh; each at a different stage of growth, but all moving forward.
Malaysia is the next focus. A dedicated Sales Team Lead has been hired and will join in June. The groundwork is already being laid. The pace of international expansion has shifted from exploratory to operational.
THE EID CAMPAIGN: 40X ROAS AND A PATTERN WORTH REPEATING
What a BDT 3,000 ad spend revealed about holiday buying behavior.
Marketing had a standout moment in May. A targeted device and door lock campaign running during Eid generated approximately 40x return on ad spend, strong enough that the holiday buying pattern it revealed is now being built into future campaign planning. A one-time result became a repeatable strategy.
For a B2B technology product like Tipsoi, where achieving product-market fit and influencing purchase decisions can be significantly more complex than in consumer markets, this result was especially meaningful. The campaign demonstrated not only strong demand but also a clear understanding of when and how customers are most likely to buy.
Separately, the SME SMS lead campaign was relaunched with sharper targeting. Cost per lead dropped 37% while lead volume grew. Efficiency in marketing comes from precision, not from spending more. May confirmed that again.
TIPSOI PAY: THE PRODUCT THAT BILLS ITSELF
Automated billing. Automatic access suspension. One step closer to full SaaS.
The most significant product launch of May was not a feature. It was infrastructure.
Tipsoi Pay went live this month, enabling automated billing and automatic account suspension for unpaid clients. What it actually means is that a meaningful part of the revenue cycle now runs without human intervention; invoicing, collection follow-up, and access control, all automated.
Every growing SaaS business hits the same wall: the gap between a client being live and the money arriving reliably. Someone follows up. Someone reconciles. Someone decides when to escalate. Multiply that across hundreds of clients, and it becomes a real cost in time, delayed cash flow, and management attention. Tipsoi Pay closes that gap.
Alongside Tipsoi Pay, the team shipped three additional updates: a revised missing punch flow with manual mobile support, late entry SMS notifications, and UX improvements in the app. New server instances were also configured for UK and US time zones, directly supporting the international expansion underway.
THE PIPELINE IS BUILDING
Enterprise clients are expanding. Significant closures expected in June.
The enterprise segment had a strong May. Existing clients deepened their usage; expansion, not just retention. New client acquisition tells you sales and marketing are working. Existing clients expanding tells you the product is working. Both matter, but they are not the same thing, and the second one is harder to manufacture.
The broader enterprise pipeline is active and growing, with significant closures expected in June. Large organizations in Bangladesh are moving past evaluation and into deployment.
The pattern mirrors what we saw with BRACNet last month. Enterprise HR decisions in Bangladesh used to mean long procurement cycles, imported software, and months of configuration. That is changing. Locally built, enterprise-ready technology is now the first conversation; not the fallback option.
ENGINEERING: FASTER DELIVERY, LESS WAITING
Work order to live system; now under a day.
One number from May that does not get enough attention: delivery time dropped 54%.
The time between a signed work order and a client going live fell from 1.67 days to 0.77 days. A client who commits on a Monday is running on Tuesday. This did not happen because the team worked harder; it happened because we stopped treating delivery speed as an afterthought.
Odoo implementation brought inventory, client data, sales tickets, and billing under one system. HubSpot was connected to Odoo via n8n, removing manual data entry from the sales workflow entirely. A client who goes live faster starts generating retention revenue sooner. The operational infrastructure is catching up with the growth.
SEO: 5X GROWTH IN ORGANIC CLICKS
tipsoi.ai is moving.
tipsoi.ai recorded 564% month-on-month growth in organic clicks in May, alongside 514% growth in impressions. On-site improvements drove a 115% increase in organic clicks on the main site, and CTR improved from 0.5% to 1.1%.
The baseline was low; we are not pretending otherwise. But the trajectory is deliberate, not accidental. Organic search matters specifically for international markets where paid spend is harder to justify at this stage. A ranking page in the UK or Australia costs nothing per click. That compounds.
INSIDE TIPSOI: MAY MOMENTS
The support team had a quiet but strong month. Islamia Pharmacy and Olympic Industries both gave strong service reviews unprompted. Orbit WiFi Company referred new clients after a positive support experience; and referrals arrive with trust already built.
That last one matters more than it might seem. The support team created that trust. It is easy to overlook in a month full of launches and market expansions. It should not be.
CLOSING
May was a month where things converted; pilots into deployments, drag into automation, a global pitch into real follow-up conversations. Multiple things that had been quietly building came together at once.
June has a full pipeline, a new market coming online, and infrastructure that is more ready than it has ever been. We are focused.